We love growth journeys

We love growth journeys

The Scale Model

Most companies remain small. Why?

Because it’s difficult to do 3 things at once.

Focus needs to be forced from left to right…

How?

3 key tools.

Day to Day

Run it

To grow your business, it is essential that the leadership team reduce the time spent running the business. There are 4 ways to do this:

  • Stop (or Solve).
    Some things can just be stopped, or at least improved so that they are more efficient. For example, are all your meetings really necessary? If we did an audit of everyone’s time, would everything really score ‘high’ in importance?
  • Outsource 
    So much work can be handed over to third parties or external experts these days. For example, if you don’t have a head of Marketing, could you hire a part time expert?
  • Delegate
    This is the big one, it has a huge ROI on time saving. But it requires a small investment up front to identify the right person, train them, and set up a means to hold them to account. Here lies freedom.
  • Automate
    Pretty much any repetitive task that your team are doing can be automated these days.

Bottlenecks

Improve it

As a company grows, everything starts changing. Things that were previously easy, such as keeping everyone informed, or running key processes, start to become really hard, simply because of the number of people involved. The hardest one of all is for people to keep up with the growth of the company, they require constant training and development, and sometimes even replacing.

This change requires constant improvements in the functions of the organisation. There are 12 key areas in which these occur, and the scale model checklist tool allows you, as a team, to quickly identify which is the one that is holding you back most, and guides you to the tools you need to solve it quickly.

Growth strategy

Transform it

Growth will not happen by itself; you need to put those deliberate strategies in place.

Where are the market opportunities that can be pursued, and how does the company need to change in order to realise them? Developing a great growth strategy requires the team to align across a range of important questions, ranging from core emotive ones, such as why you exist and what your long term vision for the world is, through to commercial ones such as your target markets and positioning, and then through to practical plans and targets for what needs to be done in the business to execute on the strategy.

This is all pulled together in a Strategic Plan that provides key headlines for each area so that they can be easily accessed and understood by the team. It’s vital that everyone has a clear line of sight to where you are going, so that they know their part in how to get there.

Outcomes of implementing the Scale model

It’s true when they say that you don’t know what you don’t know. How can you? It can be hard to understand what a coach is going to show you when you haven’t experienced it yet.

Being in control and being more comfortable

We’re not going to tell you what to do. Coaching is about focusing on the right questions to help you develop your own answers. Our coaches are happy to offer advice, suggestions and lived experiences when asked, but they won’t make the decisions for you. Coaching helps you take back control and feel more comfortable making tough, necessary decisions.
Last year we helped our members take back control, with an 18% average growth in profitability.

Having a life outside of your business
It’s easy for the boundaries between work and life to blur, especially when so much of the vision and strategy is in your head. By helping you set a direction and embed it within the team, we’ll help you share the burden and give you the space to step back, take stock and rework your work/life balance. An engaged team allows you to share the burden of business challenges. In 2020 we increased team engagement by an average of 46%.
Running the business, not letting it run you
Having systems and a strategy in place and creating and embedding habits, so that you’re in control. Running the business doesn’t mean doing it all. You can do less and have more. In 2020 our members were able to take a step back, and step away with a combined sales of over £500 million.
Having time, and better planning your time
We know teams are busy, and no one needs another ‘thing’. Think of Stephen Covey’s ‘Sharpen the saw’ – If you want to saw wood more quickly, you have to stop sawing and sharpen your saw. It’ll take time upfront, but the payoff will be huge. “If you’re considering using Scale don’t wait any longer, improvement happens so quickly.” Jon Dolding Director/Owner, CDL
Having the tools that you need
You might not know the answer, but you have a tool that can help you find it, for each problem area of the business and at each stage and size. Our tools helped our members grow in 2020, with an average of 21% growth in sales.
Having a team of experts by your side
We know it can feel like you’re on when facing business challenges, but with our coaching you’re not alone. We’re in it together, and we want to see your business grow. “The support of Scale through the pandemic has helped us to get through this, to change and to shape a new business for the future.” Binna Kandola Senior Partner, Pearn Kandola

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We love growth journeys

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